A cocktail of spiced plums, tangy nectarines, and ginger-infused black tea awaits you. As the hours glide by, you’ll notice the effulgent syrupy guava heart notes mesh into a dark honey-like sweet aroma, leaving you with a breezy, zesty olfactory delight.
But picture all of this with a musky primal thump.
Naga Lutuf is maple syrup thick. Quiet, saffron-sandalwood warm top notes imbued with crassnan green fuse into an unusually woody heart. A dry cedar-liken woodiness that gives the driest of Borneos a run for their money — but with a spicey rooibos wildflower fusion no Borneo can ever hope to possess.
You’ve heard how cheap oud doesn’t pack the same punch or lacks the soul of more ‘expensive’ ouds.
Of course, that’s mostly true. Distilling more mature agarwood with higher resin density gives you a different breed of oud compared to the saplings ‘cheap’ ouds are made from.
Plus, I’m sure you’ve noticed that the more affordable ouds tend to be Thai. Again, there are good reasons for that.
But what you rarely see is where these worlds meet; where quality artisanal oud joins affordable.
There’s a lot of confusion about what makes a good Hindi good. For centuries, Indian oud = fermented funk. That’s all good and well, but for many, the fermentation period gets confused for quality agallocha.
Worse than that, oud as a whole gets tainted by this perverted perception. If it’s not funky — stinky, even — it’s not oud. I’ve shown the most beautiful Borneos and the cleanest Silanis to those who grew up indoctrinated by the School of Soak, only to be told that these aren’t pure…… or that they aren’t even oud!
Naga Lutuf renegades against not just the funk delusion, but also the price deception.
Instead of soak notes, you get a zoomed-in whiff of what happens when resinous agallocha throbs with crassna's floral pulse. And the scentscape is surprisingly soft. Exceptionally woody, with lusty undertones of musk spiked with black pepper, yet a far cry from the cheesy onslaught we’ve been taught makes Indian oud.
You can hardly produce a beginners-level artisanal Hindi distillation that’s fully wild at this price. (It will barely cover production costs alone.)
Yet… whip out any old-school Kalakassi-like Hindi Kambodi you have and take a swipe of it next to Naga Lutuf and smell the difference — you smell any?
The skill of oud distillation, like agarwood, takes years to mature. We’ve tried to duplicate what we’ve learned and achieved with organic oud over the past decade, and combine that expertise with what goes into distilling wild oud.
Naga Lutuf is the result.
To capture a scent as rich as this, you can’t just use any wild harvest either. Naga Lutuf contains batches of massive Nagaland agallocha and wild Cambodian crassna, which…… take another sniff…… is probably what confuses your nose into thinking, rightfully so, that we made a typo with the price.
The secret is simple: PR. Consider these wild batches our gift to you. Gratis. Oud that should — elsewhere does — cost more. Way more.
As we did with Aroha Kyaku and People’s Silani (the fragrance of both these ouds hits way above their price), we added exceptional wild harvests to the distillation to raise the integrity of the scent head and shoulders above its price tag.
Simple: Go back to your two swipes, and it’s clear that Naga Lutuf bats in the same league as ouds triple, often quadruple, its price.
Of course, subsidizing rare harvests for the sake of making a PR statement is not something anybody can keep doing. We do it for the same reason we did it the first time:
There’s a lot of talk, confusion and misdirection peculiar to the world of traditional ‘Hindi’ oud. With such a long history, it can’t but be so. Naga Lutufmerely has something to say — and says it loud, without a shred of soak to back up its claim.
Anybody who hasn’t plunged into the primal ooze of Indian oud or been pulled in by its meditative otherworldliness, Naga Lutuf is a one-way ticket to this cherished abode…… for a third of the price.
So, etch out a corner in your collection for Naga Lutuf and don’t be surprised when it ends up as your daily swiper.
Reviews for the previous edition, Naga Layyen:
Naga Layyen is much lighter at the beginning and is quick to turn sweet and fresh. My brother said he could smell rose when he entered my room after I put it on. I can still smell it on my clothes the next day. – Ali, Canada
With this one you can sense from the start the Hindi identity, a very shy note of that barnyard usually associated with Indian oud, but very mild and beautiful, not offensive in the slightest. Then it slowly changes into a very woody, earthy smell. –Andre, Portugal
My favorite is Naga Layyen, it has the notes of XLL, the smell of the salty soy sauce top, mixed with some sweet notes like Aroha Kush, plus some smoky high resin like the smell of burning wood. – Lim, Singapore
I enjoy noticing the transition of fragrances on my skin. Also, I have yet to recognize a barnyard or fecal note in any of your Ouds. Naga Layyen is the closest I have encountered and it is just a slight funk nuance that I really like. Right now it’s between it and Oud Extraordinare as my favorites. – Shane, USA
Naga Layyen simply blows my mind. It opens with a slight barn note, which I really enjoy and evolves to a heavenly mixture of the warm sweetness of the Cambodi Oud and the empowering animalic notes of the Nagaland Oud. Stunning! – Levin, Germany
The opening is very warm, sweet, almost a syrupy resinous scent. I’m thinking honey, sun warmed vegetation and fruit. Underneath there is a woodiness, maybe a hint of loam and forest floor. As the initial sweetness fades out, there is a slightly spicy, woody scent that comes through (like smelling sap of juniper/cedar?). There’s a sort of primitive woods and musk playing with the spice that I really like. Some musks have something slightly offensive about them. This does not. This is a muskiness all pleasant and warm and inviting. – Brian, USA
I didnt know it was going to have such a strong barn note, but it is a very rich and deeply exploitative experience for the price. The barn does fade, and leaves a syrupy, guava, bright, slight sour and spice adventure. I bought two bottles of both, one for personal use and the other bottles for perfumery. Namasoma and Nagga Layyen have already made beautiful appearances in some of my fragrances. Nagga's animalic musky note, exhibits quite a seductive add to my masculine scent. – Eric, USA
Naga Layyen, fantastic value and I love the combo of Cambodi and Nagaland. Naga just gives the right kick along with the sweetness of Cambodi, making this oil more exotic. Will be using this frequently. – Ahmed, UK
I received Naga Layyen; what can I say, I’m a big fan of Hindi oud... but looking forward to buying 2 more of Naga’s and I have to say you are true Master in your field. – Umran, UK
I really like Naga Layyen. My first impression was like plums and brandy. It's a very full smell, like you can't get it all in one inhale. Sour and sweet and a little bite of bitter. This one is second only to Aroha Kyaku in my more recent purchases . It's a bold big smell, the dry down takes me to rich Cambodi fruity woods with a really beautiful incense note . The price point is kind of ridiculous. I am so grateful for the opportunity. – Jair, Australia
Naga Layyen is a heavy and thick syrupy oud. A dark woody aroma with whiffs of ginger black tea and pepper but peppery-ness is more prominent. Also, you feel some guava peel like fruity waft that you see in Aroha Kush. In the opening, it is a heavy thing and full of power with smoothness, but after a while, it settles down very well. And in the dry down, you clearly get a typical woody smell that is a specialty of Hindi oud but a little bittersweet note plays hide-n-seek with you. – Osama, Pakistan
With Naga Layyen I can return to a place in India, decades ago, and this time decent well fermented notes are instantly present, at a very subtle and pleasant level-and the way it takes during the next hours is sensational! The Inuit have about 60 terms for "white"- so what do we have? All a matter of culture, experience, expression and perception- a question of appreciation (or disgust and all between); nothing is as constant as the change!
This masterwork would fit for a daily swipe; and it is very traditional nevertheless. A cornucopia of personal associations, if you are ready to commit to it. A very honest gourmand oil without compromises. Maybe not the savoy truffle a gourmet would pick, but who cares! In fact, a priceless treasure- of natural gravity without being heavy, all mystic busted, a companion to chat with, without prejudice or caution. Did I mention "affordable"? In fact, it is another gift from you to your customers! – Erhard, Austria
I gave Naga Layyen a full wearing yesterday. In an attempt to train my nose and understand the nuances of different methods of distillations and regional variations, I bought my first Hindi as a learning experience. It opens with deep, dark fruits followed by a peppery, woodsy incense. To a novice like myself, the opening was challenging and not in a “barnyard funk” sort of way, but rather challenging in understanding all these beautiful notes playing the symphony at once and distinguishing between them is difficult.
As the opening settled down a bit I was delighted in such a beautiful floral bouquet with a slight tinge of sweetness. I don’t know exactly what I was smelling but as the spicyness of the oud melted into my skin I was getting these beautiful wafts of what reminds me of spending time in Nepalese temples in the heart of Bhaktapur. I’ve never been to India however I was transported back to Nepal where smells of spice, woods, skin, and animalic blood from offerings to the goddess Kali permeated the air around me. Yet amidst all the chaos there was this beautiful order of pristine spirituality.
Naga Layyen brought me back to that moment standing at Pashupatinath Temple watching the open air funeral pyres burn along the river. This may sound like an intense review but it’s these moments captured in the soul of a trees life force that draws me to Oud in the first place. Thanks for allowing me to have such a beautiful experience without having to smell any barnyard animals or skunks. Purely sublime experience all around. I even put a few drops on my acoustic guitar so subtle wafts of oud gently surround me as I get lost in sound and scent. – Aaron, USA
I was born and bred in Saudi Arabia, so the smell of oud is always there lingering around somewhere. Ensar oud came onto my radar last year, after I went to see my family in Jeddah as I usually do. I went to a well known perfume house over there and bought a few quarter tolas of mukhallats and ouds. Initially I liked the smell of them but still, not like the ones I smelt whilst I was growing up. When I came back from my trip I bought a few items from Ensar Oud and did a comparison between what I bought from Saudi vs Ensar Oud's products.
I applied a small amount of Naga Layyen on my skin expecting some kind of funk. To my surprise, it turned out to be citrusy with some creaminess and a hint of saffron vibes to it! I compared it with the ones I bought from my trip to Jeddah... I should not have done that lol. Now I need to find a way to get rid of the ones I bought from Saudi. Every time I take a whiff of it it makes me want to go back to Jeddah and ask for a refund haha. Needless to say, Naga Layyen is pleasant to the nose and calms me down. I noticed that I keep taking whiffs of my arms whenever I feel stressed and it's like a reset. – Abdallah, USA